When your sales people are not spending their time with an "up", what is it
they are doing between prospects? Are they spending that time attempting
to develop sales? If not, why not?
transitions to a higher priced new product and "home & land financing" has
been painful for many retailers. BUT the biggest problem our business
faces, across the country today is a shortage of real prospects.
Manufactured Housing no longer the fast paced business it used to be.
There was a time, not very long ago, when we could deliver and fund our deals
just a few days after meeting the buyers. It seemed that all you needed
was a dealers license and a dry place to hang it and the prospective buyers just
appeared.... We never went a day with out dozens visiting the dealerships.
Things are a
bit slower today on the front lines. The good news is that there are
new avenues for bringing prospects to your models. This web site
links to the Manufactured Housing Owners Network where the modern internet
shoppers are going to connect with local dealerships. About four thousand
prospects a month are submitting their contact information. The MH buyers are
requesting to be matched with local dealers. Instead of spending their
day driving from one retail center to the next, the modern MH prospect is
getting on line before they leave home, to find out which local sellers have the
inventory and finance programs that best suit their needs.
These are prospects actively searching for a manufactured home that they are
planning to purchase immediately or in the near future.
Our business took so many marketing lessons from the auto sales business....
but its almost like many of us never read the last chapter. Stop into the
most successful car dealerships in your area and watch what their sales people
are doing between "ups". They are NOT reading the newspaper. They
are NOT "chewing the fat". They are NOT dealing with their personal
business. They ARE on the phone. They ARE talking to people that they
suspect are shopping for what they are selling. They ARE soliciting
appointments to show off the dealership inventory. They ARE working
towards higher sales volume, even though there are no prospective buyers in
dealership has only 3 sales people and each of them could add just 2 sales a
quarter thru phone prospecting that would add 24 more sales to your books for
the year. For many of MH sales operations that could mean the difference
between being on that corner next year or not. Two sales a quarter is a
conservative projection. Top salespeople that can make the transition
from sitting in the bull pen to active prospecting should do considerably
better. A salesman in Georgia, who subscribes to our leads closed
three sales just last month, with prospects that he harvested from our leads
WHAT WILL THIS COST ?
We are bringing in leads from every state in the country. We can offer
you a monthly subscription to retail prospects, from the states that you service for as
little as only $75 per state! Multi-state subscriptions are offered at
substantial discounts. If you close just one of our prospects you will
have paid for about three years worth of the leads from your home state.
Dealerships around the country are bringing more traffic to their retail
centers and closing sales with buyers they could have never connected with
before they discovered the incredible power of active prospecting.
If your interested in a free trial of the incoming prospect leads for
your territory, just submit the free trial form below. Or, if your in a
hurry, you are welcomed to phone us, toll free, between the hours of 9AM and
6PM, Eastern Time at 888-304-2333.
Get all the leads submitted from your part of the country, for a full week,
at no cost and with no obligation. See what a daily infusion of our fresh
prospects, who are actively shopping for a manufactured home can do for your